How to Increase E-Repurchase of E-Pay Consumers in Purwokerto

  • Monica Rosiana Universitas Jenderal Soedirman
  • Dwita Aprillia Floresti Universitas Jenderal Soedirman

Abstract

The purpose of this study is to explain the effect of perceived usefulness, perceived ease of use, perceived risk on e-repurchase using e-pay. Structural Equation Modeling (SEM) was used to test the empirical model. The number of samples in this study was 114 e-pay users in Purwokerto. The results indicate that perceived usefulness and perceived ease of use have a positive effect on e-repurchase. In addition, researchers can also prove that perceived risk has a negative effect on e-repurchase.

Published
2020-06-30
How to Cite
ROSIANA, Monica; FLORESTI, Dwita Aprillia. How to Increase E-Repurchase of E-Pay Consumers in Purwokerto. Jurnal Akuntansi, Manajemen dan Ekonomi, [S.l.], v. 22, n. 2, p. 28-35, june 2020. ISSN 2620-8482. Available at: <http://jos.unsoed.ac.id/index.php/jame/article/view/2679>. Date accessed: 04 feb. 2023. doi: https://doi.org/10.32424/1.jame.2020.22.2.2679.
Section
Articles