PRASETIO, Mulyo Widhi; 						SUDARTO, Sudarto; 						RAHAB, Rahab.
 PERILAKU BERALIH PELANGGAN DALAM PEMBELIAN PRODUK DIGITAL MELALUI  APLIKASI E-COMMERCE.
<strong>Jurnal Ekonomi, Bisnis, dan Akuntansi</strong>, [S.l.], v. 24, n. 1, p. 59-73, mar. 2022.
Available at: &lt;<a href="https://jos.unsoed.ac.id/index.php/jeba/article/view/11570" target="_new">https://jos.unsoed.ac.id/index.php/jeba/article/view/11570</a>&gt;. Date accessed: 23 may 2025.
doi: <a href="https://doi.org/10.32424/jeba.v24i1.11570">https://doi.org/10.32424/jeba.v24i1.11570</a>.