Sholicha, A., & 		Novandari, W.
(2012).
 ANALISIS PENGARUH ENTERTAIMENT, INFORMATIVENESS, IRRITATION, DAN CREDIBILITY TERHADAP ADVERTISING VALUE DAN CONSUMERS ATTITUDE.
<em>Performance: Jurnal Personalia, Financial, Operasional, Marketing Dan Sistem Informasi, 15</em>(1), 56-69.
Retrieved from <a href="https://jos.unsoed.ac.id/index.php/performance/article/view/725" target="_new">https://jos.unsoed.ac.id/index.php/performance/article/view/725</a>