Prayoga, C., 		Adawiyah, W., 		Najmudin, N., & 		Sudarto, S.
2026 Jul 30.  Understanding Customer Fatigue in Digital Marketing: A Stimulus–Organism–Response Perspective on Social Media Fatigue and Behavioral Consequences. Performance: Jurnal Personalia, Financial, Operasional, Marketing dan Sistem Informasi. [Online] 33:1