WIJAYANTI, Rhisa.
 PENGARUH TAYANGAN IKLAN TELEVISI ‘CHIPS AHOY!’ TERHADAP EKUITAS MEREK.
<strong>JUSS (Jurnal Sosial Soedirman)</strong>, [S.l.], v. 1, n. 1, p. 100-111, july 2017.
ISSN 2581-0316.
Available at: &lt;<a href="https://jos.unsoed.ac.id/index.php/juss/article/view/393" target="_new">https://jos.unsoed.ac.id/index.php/juss/article/view/393</a>&gt;. Date accessed: 23 feb. 2025.
doi: <a href="https://doi.org/10.20884/1.juss.2017.1.1.393">https://doi.org/10.20884/1.juss.2017.1.1.393</a>.