Sholicha, Alfina, & Weni Novandari. " ANALISIS PENGARUH ENTERTAIMENT, INFORMATIVENESS, IRRITATION, DAN CREDIBILITY TERHADAP ADVERTISING VALUE DAN CONSUMERS ATTITUDE." Performance: Jurnal Personalia, Financial, Operasional, Marketing dan Sistem Informasi [Online], 15.1 (2012): 56-69. Web. 20 Apr. 2024