SHOLICHA, Alfina; 						NOVANDARI, Weni.
 ANALISIS PENGARUH ENTERTAIMENT, INFORMATIVENESS, IRRITATION, DAN CREDIBILITY TERHADAP ADVERTISING VALUE DAN CONSUMERS ATTITUDE.
<strong>Performance: Jurnal Personalia, Financial, Operasional, Marketing dan Sistem Informasi</strong>, [S.l.], v. 15, n. 1, p. 56-69, mar. 2012.
ISSN 2615-8094.
Available at: &lt;<a href="http://jos.unsoed.ac.id/index.php/performance/article/view/725" target="_new">http://jos.unsoed.ac.id/index.php/performance/article/view/725</a>&gt;. Date accessed: 27 apr. 2024.